Years in Business
and still counting
Corporate Video Productions
completed and more are on their way
Million Views
achieved for corporate clients
We work
with top Partners
Benefits of Corporate Video Production
Enhanced Engagement
- Visual and Auditory Impact:
Videos combine visuals and sound to create a more memorable and engaging experience, helping to increase brand recall. - Shareability:
Videos are highly shareable on social media platforms, expanding your brand’s reach.
Improved Engagement
- Audience Engagement:
Videos are more likely to capture and retain audience attention compared to text-based content. - Emotional Connection:
Videos can evoke emotions and tell compelling stories, fostering a deeper connection with the audience.
Effective Communication
- Complex Information Simplification:
Videos can break down complex information into easily digestible content, making it simpler for audiences to understand products, services, or processes. - Consistent Messaging:
Videos ensure consistent delivery of your key messages across different platforms and audiences.
Boosted Conversion Rates
- Increased Conversions:
High-quality videos can boost conversion rates by providing clear and persuasive calls to action. - Product Demonstrations:
Videos showcasing product features and benefits can drive purchase decisions by demonstrating value and functionality.
Improved SEO and Online Visibility
- Search Engine Rankings:
Websites with video content are more likely to rank higher on search engines, driving more organic traffic. - Increased Dwell Time:
Videos keep visitors on your site longer, reducing bounce rates and improving SEO performance.
Enhanced Customer Trust and Credibility
- Testimonials and Case Studies:
Videos featuring customer testimonials or case studies build trust and credibility by showcasing real-life success stories. - Transparency:
Videos that offer behind-the-scenes looks or company overviews help humanize your brand and build trust.
What our Clients
Think about Us
Corporate Video Production FAQ
Corporate video production is creating video content specifically for a business or organisation. This includes various video types, such as promotional videos, training videos, product demos, company profiles, and internal communications.
Companies can create various types of videos, including promotional videos, product demonstrations, explainer videos, customer testimonials, training and educational videos, event coverage, CEO messages, and social media content.
The time required to produce a corporate video can vary widely depending on the complexity and scope of the project. It typically ranges from a few weeks to several months, including pre-production, filming, and post-production.
Costs are influenced by factors such as the video’s length and complexity, the quality of production, and post-production requirements like editing and animation.
Select a production company by reviewing their portfolio, assessing their experience in your industry, checking client testimonials, evaluating their creative approach, and ensuring their pricing fits within your budget. It’s also important to meet with them to discuss your vision and gauge their understanding of your needs.
The process generally involves:
- Pre-Production: Concept development, scriptwriting, storyboarding, location scouting, and talent casting.
- Production: Filming, directing, and capturing all necessary footage.
- Post-Production: Editing, sound design, colour correction, adding special effects, and finalising the video for distribution.
Ensure alignment by providing detailed brand guidelines to the production team, including key messaging, tone, visual style, colours, and logos. Consistent review and feedback throughout the production process also help maintain brand consistency.
Distribute your video across multiple platforms such as your company website, YouTube, social media channels (Facebook, LinkedIn, Instagram, Twitter), email newsletters, and at industry events. Tailor the video format to suit each platform’s requirements.
Measure success using metrics like view counts, engagement rates (likes, comments, shares), watch time, click-through rates, lead generation, conversion rates, and ROI. Analysing these metrics helps in understanding the video’s impact and effectiveness.
Common mistakes include failing to define clear objectives, not understanding the target audience, producing overly lengthy content or that which fails to engage.